3 Good Reasons to Have an Ecommerce Website

Ecommerce websites are more important for businesses than ever before. Not only can they help to grow the online presence of your business, but they can also help businesses reach a wider audience likely to be interested in the products or services they have to offer. There are plenty of great reasons why you should make sure your company has a top quality ecommerce website design – read on to find out more about three of the best.

Online research is on the up
One of the biggest reasons to get your company a top ecommerce website design is that more people than ever before are researching businesses through the internet. It used to be that if someone wanted to find out about a particular business, they went to the Yellow Pages or asked their friends. Now, they go online.

It is thought that around 80% of people go straight to the internet when they want to research products and services, and so a good online presence is vital. Why make it more difficult for them to access your business? An ecommerce website is definitely the way to go. Just make sure that it’s also optimised for SEO, as research suggests 99% of people don’t look past the first page of search results – and you don’t want to miss out.

The UK’s internet economy is growing
Another great reason to ensure your business as a great ecommerce website design is that the UK’s internet economy is growing. Recently, the Boston Consulting Group carried out some research that discovered that out of all the G20 countries, the UK’s economy is the most dependent on the internet. More than 8% of the country’s economy is thanks to the internet, and that figure is growing. This isn’t an area that you want to neglect.

The UK’s internet economy is also predicted to grow at twice the rate of that in the US. Over the next four years, it is predicted to grow at a rate of 11% each year. This means that businesses that do not embrace the World Wide Web and all that it has to offer – including ecommerce – will increasingly be at a disadvantage as services and business operations increasingly move online.

The UK is the e-retail capital of Europe
As well as the booming internet economy more generally, we also have clear evidence that suggests the UK is the e-retail capital of Europe. In 2011, the UK notched up e-retail sales of £68.2bn, according to e-retail specialists IMRG. That demonstrates a 16% growth rate in online sales – not an insignificant figure, especially when you consider other parts of the economy are continuing to struggle.

IMRG also found that the average value of an e-retail basket (excluding travel) in 2011 was £84. The average e-retail basket value overall was £137. Per shopper per year, the amount works out to be around £1850. This means that even though the high street might still have the bulk of our purchases, the internet is becoming ever more significant and is increasingly where we can expect to find growth for businesses.

What can you do?
So, with all this in mind, what can businesses that haven’t yet embraced ecommerce do to ensure they don’t get left behind? Getting a good ecommerce website design surely has to be one of the things at the top of the list. An easy to use website with a sensible, simple ecommerce component is definitely wise, as is a good SEO campaign to promote the website.

The offline world will always be important, and our high streets and physical businesses will always matter. However, the web is more important than ever and as a result of this, ecommerce website design is more important too. Don’t let your company get left out in the cold – if you haven’t done so already, start taking steps to ensure your business remains competitive in the new online retail era.

Do You Want Your Site to Be One of the Best Ecommerce Websites on the Net?

Ecommerce or electronic commerce is a sector which has gained tremendous popularity and is being used by a majority of people for some time now. Many ecommerce websites have come up lately on the internet. These sites have definitely made the process of buying and selling an easy and fun filled experience for people. Such websites are used for buying and selling of products or services with the help of the internet. There are numerous sites available on the internet and it is up to you to choose some of the best ecommerce websites if you need to purchase any product or service.

On the other hand if you wish to start your own ecommerce website, you can very well start one provided you make it look appealing for people who come online to visit your website. As we all know, the first impression is the best impression. This statement is true for starting and running an ecommerce websites. If you design your website in a proper and attractive way, then you will definitely get a good amount of online traffic visiting your ecommerce site for sure. This can in turn make your site, one of the best ecommerce websites on the internet.

There are many factors that play a vital role for the success of any website. If your website is user friendly, then automatically more and more people will start visiting your website and will soon be participating in the money transaction process through the buying and selling of products. This will ultimately raise the popularity of your site and yours will soon become one of the best ecommerce websites out there.

The other thing is that your site must be search engine friendly. If search engine friendliness is reached, quality customers will start visiting your website. This is actually very important.

Another important and easy way to find success through an ecommerce website is by staying in touch with the customers. Many sites have an e mail list of customers and are regularly in touch with them and therefore these sites have become the best ecommerce websites on the internet.

One more important tip for making your site user friendly is by making the buy button look prevalent. Not only this, but you can also use Alt tags in your images. This will make the buyers who use your site happy and will in turn increase the online traffic for your website.

By having in mind all the above tips, you can take your ecommerce website to great heights.

Why Choose the eCommerce World?

I was browsing through the net (like I usually do) & I can’t help but be fascinated by all the products and services I see flashing itself before me; from laptops to prom dresses, from extravagant travel promos to as minute as an eyelash curler. I mean you can get virtually everything you need on the Internet, literally.

Now I believe that it’s truly possible to live off without leaving the confines of the four walls of your room. eCommerce is what defines today and the future. With the ever-growing world of eCommerce, all you need to do bid and wait.

Looking at it through the consumer’s point of view, with eCommerce, purchasing is definitely made easier. Say goodbye to the hassle of going out and hopping from one store to another just for one thing. And did you know that you could actually get exactly the same thing cheaper ordering it through the Internet than when you buy it at a store? It’s because providers spend less in advertising & paying for the stall space therefore you only end up paying for the raw product and the shipment fees.

From the providers perspective, why choose eCommerce over the traditional proven way of Business? As mentioned, it’s cheaper to maintain especially on the advertisement side of things. Because almost everything you need to do to get your product out there is already available on the web. At the same time, it’s easier to customize and control. With business transacted through the web, you have total control over how your product is packaged and presented to the consumers.

Everything is definitely made easier, from management to sales. Monitoring of monthly sales, Product Inventory, & all those hard to manage paper works are easily created & monitored over the Computer. eCommerce is a great relief for starting out businesses who still can’t afford to lease space & pay for advertisement, because you can start your business even at the comfort of your home.

But products aren’t the only item which you can transact over the internet. During the past years, there has also been a growing trend of providing services over the web. There has been a surprising upsurge in the number of people vying to work over the internet. The rising number of people working through the Internet can be attributed to the pass events that took place all over the world- the Recession.

You can actually find Websites that offer jobs to freelancers. They give freelancers the chance to earn an extra living, some even making this trend a full-time job. Because people were getting laid off, the need to find work fast is what made eCommerce a necessity.

Large companies can actually save more when they hire freelancers over the Internet, since the jobs are for a per project basis. And since people aren’t becoming regulars, CEO’s don’t need to pay for benefits and the like, that’s why eCommerce that offers all sorts of services are making a wave.

It’s no question that eCommerce is a continuously growing industry.