Top Ecommerce Solutions You Need to Get Your Online Store Off the Ground

Since the internet has become such a competitive marketplace, it’s become more important than ever to choose the right ecommerce solutions to get your online business going. Even if you are already aware of the importance of establishing your business online, you may not be sure how to get everything going. Online stores definitely offer you the ability to expand your business to the online arena, but you won’t be successful if you don’t have the right solutions for your online store. Here is a look at some of the top solutions that you’ll need if you want to get your online store off the ground.

First, it’s important to buy a good domain name. You have to have your own unique web address for your store, which is why choosing and registering your domain name is so important. When you make this purchase, you’ll be the one that owns that particular website address. This allows you to have a “home” for your online stores.

Another of the ecommerce solutions you’ll need to get your online store going is shopping cart software. This software helps you to set up your inventory, manage customer orders, offer customer service and deliver products to your customers. It can be difficult to choose the right shopping cart software, since so many options are available. However, always make sure you make a choice that will fit with your business instead of fitting your business around the software.

Of course, you also need to have professional web hosting if you want to get your online store off the ground. You’ll want to choose a web hosting company that will offer you the bandwidth, space and merchandising that you need. Also, ensure that this solution comes with 24/7 customer support so you will always have assistance if you have any questions or problems.

Ecommerce web design is also essential as a solution for your online store. The look of your site is important when you first start your store on the web. You can choose from professional web designers or web design software that is easy to use. Just make sure you keep your store web design simple and make sure that it focuses on the best user experience. Making your site easy to use is just as important as making it look professional.

Last, you’ll definitely need a merchant account. This solution is important if you want to keep customers because most customers like to use credit cards as a method of payment. If you cannot process credit card transactions, you may end up losing customers. Finding a good merchant account will allow you to offer more payment options, which will help improve business.

These are just a few of the ecommerce solutions that can be a huge help when you start your online store. As ecommerce solutions continue to grow in popularity, make sure you use these solutions as you work to get your store off the ground.

Reach Organizational Goals Faster With Ecommerce Fulfillment

Ecommerce is a term used a lot on the internet. Commerce is synonymous with trade and once this is done on the internet it is called Ecommerce. Business depends entirely on buying and selling products of the Company and the easiest way to do it is on the internet as this cheap and convenient. This is helping a number of people these days and has benefited to a big amount. It is an amazing form of business and should be tried by every one. I have tried and it is great. I have had no complains ever. It is definitely going to get bigger in the future.

Today, customers can look for information on the internet and place their orders. The Company which satisfies their needs can ask the clients to place their order directly on the internet. This is known as Ecommerce Fulfillment. It can help a company with its efficiency and organizing. Also an Order Fulfillment Software will help a company keep track of all the orders going out. They need not interact with salesmen or any other person. There is very little chance of misunderstanding as the customer only reads the details and specifications and fills up the respective form and completes the transaction. They need to follow the instructions carefully as there are number if things that people just omit without realizing. Shipping cost Is one of them. Generally when you order something it always has a shipping cost. You need to make sure of the exact amount when your goods are delivered to your doorstep. It needs to be looked into.

Business has to be profitable for the Company and at the same time satisfy the client’s needs. Profit is the key word in any Business and this is possible only if costs are cut down. If the business is done on the internet the Company has a open market. There is no need for office space which cuts down cost tremendously. Once an Organization knows how to cut costs his profits increase and that makes business sense. There are number of things that need to be kept in mind and you should get professional help if required as it definitely helps with the administration.

eBay is example of one such marketing firm on the internet which follows Ecommerce Fulfillment to the fullest. Orders are placed by the customers directly to the Manufacturer. Ecommerce Fulfillment helps a company focus more on its own objectives rather than wasting its time in things that can be done by an Order Fulfillment Software. Hence there is no need of an intermediate middleman, dealer or an agent. This reduces cost and the profit is shared by the manufacturer and customer. This makes both the trading partners get a good deal. The customer is satisfied because he gets good products at a cheap price.

When we buy on the internet we should be careful because we are not able to actually see the product and feel it. When we buy anything from the shop we can physically see the product and look for any faults or changes that you would like to make. But internet buying has to be very specific and sometimes this can be very boring and tiresome. So, though Ecommerce Fulfillment is good for the manufacturer it can sometimes be a bane and not a boon for the Customer.

6 SEO Best Practices for Ecommerce

It is no longer a secret that the ecommerce business in the Arab world is growing significantly on a yearly basis. Recently, Payfort generated a detailed ecommerce report , stating that the number of online buyers in the region increased by 14% between 2014 and 2015. This growing opportunity is encouraging retailers to join the trend of selling their products online. As a web agency with an experience that made us to create a cost-effective ecommerce solution , we advise every retailer in the region to consider selling online.

Merchants are aware of this trend, so sooner or later the competition will grow further more. Therefore, shop owners would want to gain an advantage over the competition. In order to build a successful online store, an investment in marketing should be done, and more specifically, in search engine optimization (SEO). (Learn more about what is SEO ).

But what are the best SEO practices for ecommerce websites to succeed in selling online?

Designing a website focusing on user experience

Every once in a while, Google introduces a new algorithm update that makes website owners and SEO experts flip out. The ultimate purpose of these changes is to oblige web design and development companies to build websites that focus on user experience. You are probably asking yourself about the meaning of this. Well, briefly, it’s about developing an appealing, easy to use, engaging user interface that is adapted to different screens (desktop, mobile, tablet). In the digital industry, we call this responsive web design . Once an ecommerce website meets all these criteria, it would be easier for visitors to browse it, thus its chances to appear on search engines first results page increases.

Investing in keywords research

Keywords define the content of the website. They are what users search for on Google in order to find a product. Therefore, optimizing the website by inserting keywords in the content helps its ranking. But how to know what people are typing in the search bar? There are several tools that will help you find out, and the most used one is Google Keyword Planner . Spend some time researching and selecting a batch of highly searched keywords to include on your website.

Finding relevant backlinks

One of the most important SEO practices is having links on other websites that redirect to yours. This shows search engines how popular the website is which gives a boost in the ranking. There are several ways to have backlinks to your ecommerce site: enticing product reviews, giving interviews, finding broken links, and blogging.

Generating content constantly

If you have been curious about SEO before, then you have definitely heard of the expression “content is king”. This statement got familiar when Google started giving an important part to high-quality content. Following this, creating interesting content became indispensable for any website, as it has a big weight on search engines ranking. The best way to do so is by blogging which allows you to gain backlinks, educate your target market, and gather social media engagement.

Using social media

Almost everybody is on social media. According to the same Payfort report, between 85% and 90% of internet users in the region are present on the different social networks, especially Facebook. Even though Google+ is still far from competing with Facebook, being active on this platform can benefit your Google ranking. Until today, there are still many debates as if social activities are directly related to SEO or not. But one thing is sure, as long as your website is being popular on the different social networks, it must have, at least, an indirect impact on your ranking. To boost the social interactions, include social media sharing buttons on the products pages and blog articles of your website.

Adding rich snippets

Rich snippets are additional information published in the search results like the rating of a product, the reviews… etc. The rich snippets give more details about the ecommerce website which help internet users better understand what to expect. How do they affect SEO? Whether rich snippets affect SEO or not is still a debatable subject. However, they definitely do affect clicks to your website which implies to more visitors, showing that it is relevant to the search made on the Google. And that’s how it can help the ranking.

Applying these 6 SEO practices for your ecommerce website gets you closer to the top search results, thus to success. However, these are definitely not the only practices to do. To stand out of the competition, a continuous effort must be done. But don’t worry, all YOU need to do is delegate the work to an SEO company that will take care of these points and more.